The Co. Exist (The Fast Co.) talks to Vijay Govindarajan, the co-author of Reverse Innovation: Create Far From Home, Win Everywhere and creator of design-contest "The $300 House".
via fastcompany:

It’s easy to make fancy products for the chunk of the world that can buy them. But imagine the potential if you made a product that everyone—even the world’s poor—could buy and use.
The Promise Of The $300 House And Other Reverse Innovations

The Co. Exist (The Fast Co.) talks to Vijay Govindarajan, the co-author of Reverse Innovation: Create Far From Home, Win Everywhere and creator of design-contest "The $300 House".

via fastcompany:

It’s easy to make fancy products for the chunk of the world that can buy them. But imagine the potential if you made a product that everyone—even the world’s poor—could buy and use.

The Promise Of The $300 House And Other Reverse Innovations

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    My sentiments, exactly.
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    The Co. Exist (The Fast Co.) talks...Vijay Govindarajan,
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